How does SEO help solar companies increase leads?

SEO helps solar companies by improving their visibility on search engines like Google. By targeting specific keywords, optimizing content, and improving website structure, solar companies can attract more potential customers searching for solar services, resulting in more leads.

Should solar companies focus on SEO or paid advertising to generate leads?

While paid advertising can offer immediate results, SEO provides sustainable long-term growth. SEO helps solar companies build a strong online presence that generates organic leads, which can often be more cost-effective in the long run.

Is local SEO important for solar companies?

Yes, local SEO is crucial for solar companies because most solar customers search for services in their area. Optimizing for local keywords and claiming your Google My Business listing can help you attract more localized leads.